Articles on Mattel Inc.

Star Wars mind-controlled toys from Mattel now shipping - Sep 22, 2009

Crave Back at CES in January, there was some hype surrounding some new mind-control products that were due to arrive before the holiday season. Well, two of the more prominent ones, the ... Read story »

Augmented reality signals the future of toys - Aug 26, 2009

Crave Mattel's i-Tag, a new augmented reality-based toy that comes with 'Avatar' action figures that will be released in October. Could this be the future of toys? I have seen the ... Read story »

Mattel's Mindflex taps brainwaves to move objects - Jul 5, 2009

Crave First off, let me say I've always wanted to make things move with my mind--at least, some small amount of levitation, like, say, lifting a car through the air like Yoda ... Read story »

Toyota debuts real-time control of wheelchairs with brain waves - Jun 30, 2009

Crave Toyota's mind-powered wheelchair transcends science fiction. First, there was the Mindflex, a Mattel toy that lets players move objects with their brains. Now, word is the same technology will be ... Read story »

Guest user