Articles on Brand

Polaroid to relaunch instant cameras - Oct 14, 2009

Crave Polaroid SX-70. After an incredible response to the passing of the Polaroid instant film, the new licensee of the Polaroid brand has decided to relaunch some of the most popular ... Read story »

Malaysia Fashion Week 2009 goes online with eBay - Nov 7, 2009

Blogs eBay has been collaborating with local brands worldwide to bring more awareness to its online marketplace and create an interactive platform for the local brand campaigns.  The 2009 Malaysia Fashion Week ... Read story »

ST DuPont joins the luxury phone race with Pantech's "Sky" - Sep 27, 2009

Blogs Korea's other mobile giant Pantech has announced a new luxury mobile phone with French brand ST DuPont. The product name is Sky DuPont IM-510LE, and it will be available through number ... Read story »

Gateway relaunches in Australia - Aug 6, 2009

Crave The long-absent PC brand Gateway has been re-launched in Australia, attempting to target the fashion-conscious consumer. Acer, who acquired Gateway in 2007, has positioned the cow-patterned brand at the style-conscious, realigning ... Read story »

Nokia launches N97 mini Raoul Limited Edition - Sep 15, 2009

Crave The Nokia N97 mini Raoul Limit Edition. KUALA LUMPUR, Malaysia--Fashion tie-ups are not uncommon in the mobile industry, with LG and Samsung already making headway with Prada and Bang & ... Read story »

Audi crafts virtual Audi Space within PlayStation Home - Sep 23, 2009

Crave Automakers are like forum trolls. Every time you turn around another one of them is yelling, "First!" This time it's Audi claiming to be the first carmaker to develop its ... Read story »

HTC launches global "You" campaign - Oct 30, 2009

Blogs The big news out of Taiwan this week is the launch of HTC's global "You" campaign. It is currently rolling out in 20 different countries and follows its new "Quietly Brilliant" brand ... Read story »

Canon partners Brawn GP for Singapore F1 night race - Sep 18, 2009

Crave Brawn GP's cars will carry Canon's logo at the Singapore F1 night race. Current Formula One leader, Brawn GP, is partnering Canon for its next leg of the race to ... Read story »

Spore to evolve into a feature film - Oct 8, 2009

Crave A branching out of the Spore universe is in keeping with EA's desire to extend the game into the kind of open-ended brand The Sims has become. The pseudo-Darwinian life ... Read story »

Knock, knock--brand new Web site for the Indian Army - Nov 10, 2009

Blogs Looks like the Indian Army has finally taken a leaf out of other government departments' books in India. The IT/Telecom Ministry has asked all government departments to maintain an online presence ... Read story »

Apple tablet comes with Microsoft bulls eye - Sep 22, 2009

Crave With the hype around Apple's near-certain upcoming tablet PC seemingly cooling off, our attention now turns to Microsoft--as the company is rumored to be preemptively working on its own Apple-tablet killer. ... Read story »

HTC still thinking about the Netbook segment - Nov 5, 2009

Crave HTC has dipped its toes in the Netbook category before with a wannabe minilaptop, the HTC Shift, which runs a full desktop version of Windows Vista. TAIWAN--In an interview yesterday ... Read story »

Ditto Book aims for niche markets - Nov 25, 2009

Crave Though Amazon and Barnes and Noble are grabbing headlines with e-readers aimed at consumers, Ditto Book--a CES 2010 exhibitor--is marketing its device for niche markets. The US$249 e-reader doesn't compete ... Read story »

Yukyung Tech releases Intel's Classmate PC as Viliv Duo in Korea - Oct 18, 2009

Blogs Korea-based Yukyung Technology is known as one of the top MID (mobile Internet device) makers across the world. It has released Viliv S5, S7 and X70 and recently added the S10, ... Read story »

Does the iHome iP1 perform as good as it looks? - Sep 17, 2009

Crave We don't associate the iHome brand with "premium" audio and cutting-edge design, but the folks there are giving it their best shot with the 100-watt iP1, which has a new ... Read story »

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