Five things Apple made up
If you haven't seen the Mac and PC adverts, you must be living on the moon, in a soundproof room with a blindfold on and earplugs in. Put simply, these ads are everywhere, and are designed to remind us how cool Macs are, and how lame and sucky PCs are. The problem is, Apple has stuffed them so full of untruths and smugness that all they have done is prove that PC users are lovable, normal people, while Mac users are constantly struggling for approval from people who have spent the last 20 years not buying Macs. Here's a selection of our favourite porkies.
In this advert, Mac laughs as PC tries to choose a version of Vista to install. PC claims the six different versions make picking one really hard. Of course, the truth is picking a Vista is easy--there are three versions for home and three for work. We can rule out the work ones because your IT department will take care of that. The three that remain are Basic, Premium and Ultimate. Basic is useless, so forget about that, and Ultimate is too expensive, so that just leaves Premium. See, that wasn't so hard now, was it?
Here we find PC with a hefty bodyguard--anything Mac asks him has to be confirmed by this man in black. Now, my problem with this advert is that for years the whole argument from Apple has been "PCs aren't secure, buy a Mac". Now its argument seems to be "PCs are too secure, buy a Mac". So which is it Apple, do you want security or not?
Today, PC is having a Webcam fitted. This is apparently a huge deal, because IT has to come up and install it. We are then told by the IT guy that "Macs come with Webcams built-in". What he fails to mention is that many PCs, such as the Sony Vaios and the various Asus sportscar themed machines, have had built-in Webcams for ages. And if you never want to make an arse of yourself on YouTube, wouldn't it be nice not to have to pay for it? | |||||||||||||
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