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Features
The 37A3000E is HD-ready out-of-the-box, featuring a 1,366 x 768-pixel native resolution LCD panel. This features a competent set of paper specifications well befitting the set's entry stature. Worth noting here are its above-average 1,200:1 contrast ratio, fast 8ms response time and industry-leading 178-degree viewing angle. Even the brightness factor of 500cd/m2 is on par with or higher than its Japanese compatriots and Korean competitors, giving them a definite run for the money considering the lower-than-expected S$2,299 (US$1,560.76) price tag.

While its flagship 68 Regzas are equipped with the company's latest proprietary Meta Brain Pro 100 video processor, the A3000-series is supplied with only the non-100Hz version. This is rather a simple matter of market positioning in our humble opinion. Rest assured you are not losing out much as both offer near-identical capabilities, differentiated mainly by the additional frame rate-doubling function of the former. You will still get the pixel-level processing plus tri-motion-adaptive technologies in cross-color suppression, digital noise reduction and deinterlacing.

To Toshiba's credit, its premium Jet Slit speaker system has also made its way into the new A3000s. In this scaled-down iteration, there are twin 60 x 120mm drivers instead of a six-piece ensemble, powered by a modest 10W amplifier. The audio subsystem is designed to reproduce audio through a narrow 15mm slit. This channels compressed sound and generates a burst of output which is said to be stronger and wider. If all these sound incomprehensible, perhaps you can take comfort by knowing that the hardware is enhanced by SRS WOW software enhancement

	An HDMI 1.3 port which supports lip sync function. (Click for larger image)

True to its no-frills proposition, there is very little extra icing when it comes to the onboard connectivity. On the plate for HD sources are a single HDMI terminal and two sets of component-video sockets. These are only 1080i-compatible, though the former edges out the competition by being version 1.3-compliant with a built-in lip synchronization function. Computer interfacing has not been forgotten, either. This is handled by a PC input capable of supporting up to 1,280 x 1,024-pixel resolution. The only omission here is an S-video jack which is nonetheless available by the side.

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