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Sneak peeks at Panasonic's digital lifestyle

By Philip Wong, CNET Asia

JAPAN--Situated in Ariake, Tokyo, the Panasonic Center houses four stories of exhibits that document its latest technological advancements in consumer electronics, home appliances and automation. The building also serves as its corporate communications hub to reach out to the public with the company's ongoing stand on social responsibility, ecological drive and user-friendly designs. Here's our onsite photo report of this Japanese geek wonderland.

Floor One

Its Ubiquitous Digital Network ideas section occupies the entire lower floor and encompasses its grand business vision of "anytime, anywhere"-connected consumer electronics. Here, you can sample its latest offerings, comprising Viera flat-panel HDTVs, Lumix digital cameras, Diga Blu-ray recorders, and many others products. Let's not forget its Future Tech highlights which may one day grace your very own living room.

Floor Two

To meet its corporate social responsibility and realize the vision of "Coexistence with the global environment", Panasonic has embarked on extensive research on green and easy-to-use solutions. In its Ecology and Universal Design (UD) ideas showcase, it details some of its recent achievements via demos and interactive kiosks. Most notable is the substantial reduction in energy consumption, carbon dioxide and lead footprints.

Eco & UD House

A US$1 million digital adobe was next, putting Panasonic's new black box technologies and future tech prototypes to test. The two-storey Eco & UD house stands tall at 7.343m, occupying 262sqm floor area, and is designed for a family of four. It's conceptualized to illustrate a home lifestyle in year 2010, comprising three penthouses, a home office, a dedicated home theater room (our personal favorite) and the usual homely touches.

Floor Four

The closed door Technology and Solution ideas section on the fourth floor is where things get really exciting. Besides the exclusivity, we were also treated to numerous visual feasts on super-mega screens and other wacky inventions. The former includes Panasonic's upcoming 2009 Neo PDP plasma panels, while the latter covers innovations such as a Terminator-lookalike robotic arm and hand.

 

 

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