Advertisement
 

--------------------------------------------------------------
This story was printed from CNET Asia.
--------------------------------------------------------------
PMA 2007 show report

By Damian Koh
12/03/2007
URL: http://asia.cnet.com/reviews/digitalcameras/0,39001469,61992371,00.htm

The 83nd annual PMA International Convention and Trade show (March 8 to March 11) this year takes place in Las Vegas, Nevada--where the platform for new imaging information and technology is being unveiled.

As with previous years, visitors to the event can expect to learn about the latest trends in the photo imaging industry. While most vendors have already announced their new lineups for 2007 even before the show started, we're expecting to hear more initiatives and breaking news to be delivered at the four-day event. Get updated here as we bring you some of the key highlights of the show.


PMA newsflash 
Gadget Lab's cyclopean camera
This camera wants to see better and more with its third eye.


Olympus shows off next-gen top-end SLR
Olympus began showing off its next-generation top-end SLR Thursday, a successor to the E-1.


A different approach to GPS-enabled cameras
Here's another way of telling where your pictures were taken.


Sigma's compact DP1 gets some exposure
Japanese camera and lens maker Sigma began showing off its DP1 digital camera, a compact model using the unusual Foveon image sensor.


Is your name, beta? New Sony Alpha dSLRs surface
The culmination of Sony's design savvy and Konica Minolta's technical expertise may soon have a new heir.


Call a Sherpa: Sigma's 200-500mm lens
To say this lens is a biggie would be a gross understatement.


Sony camera cuts the cord
Sony unwires a digicam for the first time, opening up interesting possibilities with its built-in Wi-Fi.



PMA '07 show highlights 
We've broken down the product announcements into the various brands and will be updating the list as we get hold of more information. Do check back with us regularly.

Canon
Canon

Fujifilm
Fujifilm

Nikon
Nikon

Panasonic
Panasonic

Pentax
Pentax

Casio
Casio

Samsung
Samsung

Sony
Sony

Recent stories

Ricoh Caplio R6: Capturing more
See more with the diminutive R6's 7.1x wide-angle lens.


Kodak sweeps the deck with new EasyShare cameras
With a sensitivity setting of up to ISO 8000, some of these guys are brilliant to say the least.


Olympus, Nikon shoot for lower-end SLRs
Digital SLR maker Olympus announced two new lower-end single-lens reflex cameras Monday, while competitor Nikon upgraded its entry-level model with a higher-resolution sensor.


D40X: Aging the D40
The D40X is a doppelganger for its earlier sibling with the exception of a 10.2-megapixel CCD sensor.


Olympus rolls out new E-series dSLRs and a µ
It seems almost everyone is not waiting for PMA to make its product announcements. Suits us.


Sony Cyber-shots go HD at PMA
Sony's new Cyber-shots have gone high-def at this year's PMA. Here's what the company has to offer at the annual photo imaging show.


New portable Sony printer debuts with 3.6-inch screen
Two dye-sub inkboxes join the new Sony Cyber-shots at PMA. One of them has a large 3.6-inch screen.


New Olympus dSLR(s) on March 5?
It's another one of those teaser campaigns that keeps you hanging you in mid-air and guessing. At least you don't have to wait too long for this one.


Canon coughs up new EOS, IXUSes and PowerShots
Web rumors previously point to an EOS 40D slated for a PMA launch, but Canon today proved gossips wrong with an update to the 1-series professional dSLR, all while throwing in a couple of new IXUS and PowerShot cameras.


New Canon Pixmas announced in line with PMA
While all eyes are on the latest and hottest digital cameras announced at PMA, Canon also recently unveiled three new Pixmas for the printing crowd.


Fujifilm's pre-PMA FinePix trio
The photo imaging show is still two weeks away but Fujifilm has descended on the market with two entry-level snapshooters and a midrange prosumer.


Canon crushes rumors of EOS 40D with EOS 1D Mark III
Ok, so there's no EOS 40D. Instead, Canon today announced the professional series 10.1-megapixel EOS 1D Mark III, a new EF 16-35mm F2.8L II USM lens and the Speedlite 580EX II external flash.



Pentax's new ultracompacts for PMA
A 10-megapixel Optio A30, a waterproof Optio W30 and a pair of D.A. Star series glasses have joined Pentax's pre-PMA lineup.



Sony's guts spilled before official February 27 release
It's getting increasingly tough (or should we say impossible) to keep things under wraps and nearly all products go through their obligatory rumor mill phase in the entire life cycle. One anonymous tipster has taken things a little further with catalog snaps of the upcoming Sony Cyber-shots.



Panasonic's field day with new Lumixes
Apart from its optical image stabilizer and Leica glasses, which are about all that's similar, Panasonic is introducing a plethora of new Lumix shooters in time for Spring shoppers and ahead of the PMA (the annual photo imaging event) crowd in March.



Casio goes on megapixel high, skims on size
Unlike Samsung which usually employs an "overwhelm or biggest-fastest-tiniest" strategy, Casio is its usual gentle self when announcing new cameras--this time with the 10.1-megapixel Z1050 and the 7.2-megapixel Z75.



Samsung goes into overdrive with i7, L74 Wide and NV11
Samsung's top echelons must have been working their engineers really hard. Camera dust from CES has barely settled and the Korean chaebol is already announcing three more new shooters to flood the market.





Flashback
PMA '06 in a nutshell
Imagine hundreds of new cameras. Ok we're kidding, but the Photo Marketing show has seen over 30 new shooters even before the doors are opened.


Canon

Model name In a nutshell
Wow factor: Newest addition to the professional 1-series digital SLR

Other notable frills:
  • Professional dSLR
  • 10.1 megapixels (28.1 x 18.7mm)
  • Dual Digic III image processor
  • APS-H size CMOS sensor; 1.3x crop factor
  • Maximum ISO 3,200
  • 3.0-inch LCD
  • Live View function
  • EOS Integrated Cleaning System
  • 300,000 shutter durability
  • 45 autofocus points; 19 are cross-type configurations
  • 10fps continuous shooting rate
    • Wow factor: PowerShot with 30fps high-definition 720p widescreen video recording capability

    Other notable frills:
  • Compact
  • 7.1 megapixels
  • 10x optical zoom (39mm to 390mm, 35mm equivalent)
  • Up to ISO 1,600
  • 1.8-inch, 115K-pixel LCD
  • Supports SD, SDHC, MMC and MMC Plus cards
  • Optical image stabilization
  • 1,280 x 720 high-definition movie recording at 30fps with face detection, stereo sound and 1080i component video playback
  • Digic III image processor
    • Wow factor: Ultracompact snapshot camera with 3.0-inch LCD

    Other notable frills:
  • Ultracompact
  • 7.1 megapixels
  • 3x optical zoom (35mm to 105mm, 35mm equivalent)
  • Up to ISO 1,600
  • 3.0-inch, 230K-pixel LCD
  • Supports SD, SDHC and MMC cards
  • Time-lapse movie recording
  • Face-detection with Digic III image processor

    Price: US$349.99
    • Wow factor: Ultracompact snapshot camera with 2.5-inch LCD

    Other notable frills:
  • Ultracompact
  • 7.1 megapixels
  • 3x optical zoom (35mm to 105mm, 35mm equivalent)
  • 2.5-inch, 230K-pixel LCD
  • Supports SD, SDHC and MMC cards
  • Time-lapse movie recording
  • Face-detection with Digic III image processor

    Price: US$299.99
    • Wow factor: Compact PowerShot with 4x optical zoom and uses AA-sized batteries

    Other notable frills:
  • Compact
  • 7.1 megapixels
  • 4x optical zoom (35mm to 140mm, 35mm equivalent)
  • Up to ISO 1,600
  • 2.5-inch, 115K-pixel LCD
  • Supports SD, SDHC and MMC cards
  • Powered by 2 x AA-sized batteries
  • Digic III image processor

    Price: US$229.99
    • Wow factor: Compact PowerShot with optical image stabilization, 4x optical zoom and uses AA-sized batteries

    Other notable frills:
  • Compact
  • 7.1 megapixels
  • 4x optical zoom (35mm to 140mm, 35mm equivalent)
  • Up to ISO 1,600
  • 2.5-inch, 115K-pixel LCD
  • Supports SD, SDHC and MMC cards
  • Powered by 2 x AA-sized batteries
  • Digic III image processor

    Price: US$279.99

    • Fujifilm

    Model name In a nutshell
    Wow factor: Compact prosumer with 10x optical zoom

    Other notable frills:
  • Compact prosumer
  • 7 megapixels
  • 10x optical zoom (38mm to 380mm, 35mm equivalent)
  • Up to ISO 1,600
  • 2.5-inch, 230K-pixel LCD
  • Compatible with both xD-Picture Card and SD flash media
  • Uses 4 x AA-sized batteries

    Price: US$249.95
    • Wow factor: Entry-level 9-megapixel compact camera

    Other notable frills:
  • Compact
  • 9 megapixels
  • 4x optical zoom (39mm to 156mm, 35mm equivalent)
  • Up to ISO 800
  • 2.5-inch, 115K-pixel LCD
  • Compatible with both xD-Picture Card and SD flash media
  • Uses 2 x AA-sized batteries

    Price: US$199.95
    • Wow factor: Entry-level 8.3-megapixel compact camera

    Other notable frills:
  • Compact
  • 8.3 megapixels
  • 4x optical zoom (39mm to 156mm, 35mm equivalent)
  • Up to ISO 800
  • 2.5-inch, 115K-pixel LCD
  • Compatible with both xD-Picture Card and SD flash media
  • Uses 2 x AA-sized batteries

    Price: US$179.95

    • Nikon

    Model name In a nutshell
    Wow factor: Compact prosumer camera with full manual features

    Other notable frills:
  • Compact prosumer
  • 10 megapixels
  • 3.5x optical zoom (36mm to 126mm, 35mm equivalent)
  • Up to ISO 3,200 (5 megapixels)
  • 2.5-inch, 230K-pixel LCD
  • Built-in memory; supports SDHC cards
  • Optical image stabilization
  • Hotshoe for iTTL-compatible Nikon Speedlight
  • Optional telephoto and wideangle adapters

    Price: US$399.95
    • Wow factor: Update to the slim S-series with a larger 3.0-inch screen and optical image stabilization

    Other notable frills:
  • Ultracompact
  • 7.2 megapixels
  • 3x optical zoom (38mm to 114mm, 35mm equivalent)
  • Up to ISO 1,600
  • 3.0-inch, 230K-pixel LCD
  • Built-in memory; supports SDHC cards
  • Optical image stabilization

    Price: US$299.95
    • Wow factor: Update to the slim S-series with a larger 3.0-inch screen, optical image stabilization and Wi-Fi connectivity

    Other notable frills:
  • Ultracompact
  • 7.2 megapixels
  • 3x optical zoom (38mm to 114mm, 35mm equivalent)
  • Up to ISO 1,600
  • 3.0-inch, 230K-pixel LCD
  • Built-in memory; supports SD and SDHC cards
  • Optical image stabilization
  • IEEE 802.11b/g

    Price: US$349.95
    • Wow factor: Ultracompact 7.1-megapixel snapshot camera

    Other notable frills:
  • Ultracompact
  • 7.1 megapixels
  • 3x optical zoom (38mm to 114mm, 35mm equivalent)
  • Up to ISO 1,000
  • 2.5-inch, 153K-pixel LCD
  • Built-in memory; supports SDHC cards

    Price: US$249.95
    • Wow factor: Ultracompact 7.1-megapixel snapshot camera with optical image stabilization

    Other notable frills:
  • Ultracompact
  • 7.1 megapixels
  • 3x optical zoom (35mm to 105mm, 35mm equivalent)
  • Up to ISO 2,000
  • 2.5-inch, 230K-pixel LCD
  • Built-in memory; supports SD and SDHC cards

    Price: US$299.95
    • Wow factor: Budget 5-megapixel snapshot camera

    Other notable frills:
  • 5 megapixels
  • 3x optical zoom (37.5mm to 112.5mm, 35mm equivalent)
  • Auto ISO 64 to 800
  • 2.0-inch, 153K-pixel LCD
  • Built-in memory; supports SD and SDHC cards

    Price: US$119.95
    • Wow factor: Budget 6-megapixel snapshot camera

    Other notable frills:
  • 6 megapixels
  • 3x optical zoom (37.5mm to 112.5mm, 35mm equivalent)
  • Auto ISO 64 to 800
  • 2.4-inch, 115K-pixel LCD
  • Built-in memory; supports SDHC cards

    Price: US$149.95
    • Wow factor: Budget 7.1-megapixel camera with optical image stabilization

    Other notable frills:
  • 7.1 megapixels
  • 3x optical zoom (35mm to 105mm, 35mm equivalent)
  • Auto ISO 50 to 1,600
  • 2.5-inch, 115K-pixel LCD
  • Built-in memory; supports SDHC MMC cards
  • Optical image stabilization

    Price: US$199.95

    • Panasonic

    Model name In a nutshell
    Wow factor: Update to the Lumix DMC-FZ7 with 12x optical zoom

    Other notable frills:
  • 7.2 megapixels
  • 12x optical zoom (36mm to 432mm, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.5-inch, 207K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III

    Availability: Now
    Price: S$749
    • Wow factor: Update to the travel series TZ1 with 10x optical zoom

    Other notable frills:
  • 7.2 megapixels
  • 10x optical zoom (28mm to 280mm, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 3.0-inch, 230K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III
    • Wow factor: Update to the travel series TZ1 with 10x optical zoom

    Other notable frills:
  • 6 megapixels
  • 10x optical zoom (28mm to 280mm, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.5-inch, 207K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III
    • Wow factor: Panasonic claims this to be the world's slimmest digicam at 22mm with 28mm wide-angle lens

    Other notable frills:
  • 7.2 megapixels
  • 3.6x optical zoom (28mm to 100mm, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.5-inch, 207K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III
    • Wow factor: Stylish and compact 7.2-megapixel snapshooter with optical image stabilization and intelligent ISO control

    Other notable frills:
  • 7.2 megapixels
  • 3x optical zoom (28mm to 100mm, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.5-inch, 115K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III

    Availability: Now
    Price: S$449
    • Wow factor: Stylish and compact 6-megapixel snapshooter with optical image stabilization and intelligent ISO control

    Other notable frills:
  • 6 megapixels
  • 3x optical zoom (28mm to 100mm, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.5-inch, 115K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III

    Availability: Now
    Price: S$399
    • Wow factor: Compact camera with 6x optical zoom and uses AA-sized batteries for power on-the-go

    Other notable frills:
  • 7.2 megapixels
  • 6x optical zoom (37mm to 222mm, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.5-inch, 115K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III
  • Uses 2 x AA-sized batteries
    • Wow factor: Compact camera with 6x optical zoom and uses AA-sized batteries for power on-the-go

    Other notable frills:
  • 7.2 megapixels
  • 6x optical zoom (37mm to 222mm, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.0-inch, 86K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III
  • Uses 2 x AA-sized batteries
    • Wow factor: Budget 7.2-megapixel snapshot camera powered by AA-sized batteries

    Other notable frills:
  • 7.2 megapixels
  • 3x optical zoom (35mm to 105m, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.5-inch, 115K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III
  • Uses 2 x AA-sized batteries
    • Wow factor: Budget 7.2-megapixel snapshot camera powered by AA-sized batteries

    Other notable frills:
  • 7.2 megapixels
  • 3x optical zoom (35mm to 105m, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.0-inch, 86K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III
  • Uses 2 x AA-sized batteries
    • Wow factor: Budget 6-megapixel snapshot camera powered by AA-sized batteries

    Other notable frills:
  • 6 megapixels
  • 3x optical zoom (35mm to 105m, 35mm equivalent)
  • ISO 100/200/400/800/1250
  • 2.0-inch, 86K-pixel LCD
  • Built-in memory; supports SD, SDHC and MMC cards
  • Optical image stabilization and intelligent ISO control
  • Venus Engine III
  • Uses 2 x AA-sized batteries

    • Pentax

    Model name In a nutshell
    Wow factor: Ultracompact snapshot camera with CCD shift-type image stabilization

    Other notable frills:
  • Ultracompact
  • 10 megapixels
  • 3x optical zoom (38mm to 114mm, 35mm equivalent)
  • ISO 64/100/200/400/800/1600/3200 (at 5 megapixels)
  • 2.5-inch, 232K-pixel LCD
  • Built-in memory; supports SD and SDHC cards
  • CCD shift-type image stabilization
    • Wow factor: Update to the Optio W20 which can dive up to 3m depths for 120 minutes

    Other notable frills:
  • Ultracompact
  • 7.1 megapixels
  • 3x optical zoom (38mm to 114mm, 35mm equivalent)
  • ISO 64/100/200/400/800/1600
  • 2.5-inch, 115K-pixel LCD
  • Built-in memory; supports SD and SDHC cards
  • Waterproof up to 3m for 120 minutes

    • Casio

    Model name In a nutshell
    Wow factor: Ultracompact 10-megapixel snapshot camera

    Other notable frills:
  • Ultracompact
  • 10 megapixels
  • 3x optical zoom (38mm to 114mm, 35mm equivalent)
  • ISO 80/100/200/400/800
  • 2.6-inch, 115K-pixel LCD
  • Built-in memory; supports SD, SDHC, MMC and MMCPlus cards
    • Wow factor: Ultracompact 7.2-megapixel snapshot camera

    Other notable frills:
  • Ultracompact
  • 7.2 megapixels
  • 3x optical zoom (38mm to 114mm, 35mm equivalent)
  • ISO 50/100/200/400
  • 2.6-inch, 115K-pixel LCD
  • Built-in memory; supports SD, SDHC, MMC and MMCPlus cards

    • Samsung

    Model name In a nutshell
    Wow factor: Ultracompact camera with built-in Tour Guide function, a 3.0-inch touchscreen LCD and 28mm wide-angle lens

    Other notable frills:
  • Ultracompact
  • 7.2 megapixels
  • 3.5x optical zoom (28mm to 101mm, 35mm equivalent)
  • ISO 80/100/200/400/800/1600
  • 3.0-inch, 230K-pixel touchscreen LCD
  • Internal 450MB memory; supports SD, SDHC and MMC Plus cards
  • World Tour guide function
  • Face-recognition AF and AE
  • 800 x 592-pixel movie recording at 20fps
    • Wow factor: Portable media player with 3.0-inch touchscreen LCD

    Other notable frills:
  • Ultracompact
  • 7.2 megapixels
  • 3x optical zoom (38mm to 114mm, 35mm equivalent)
  • ISO 80/100/200/400/800/1600
  • 3.0-inch, 230K-pixel, 180-degrees rotatable touchscreen LCD
  • Internal 450MB memory; supports SD, SDHC and MMC Plus cards
    • Wow factor: Ultracompact 10-megapixel camera with 5x optical zoom

    Other notable frills:
  • Ultracompact
  • 10.1 megapixels
  • 3x optical zoom (38mm to 190mm, 35mm equivalent)
  • ISO 80/100/200/400/800/1600
  • 2.7-inch, 230K-pixel LCD
  • Internal 20MB memory; supports SD, SDHC and MMC Plus cards
    • Wow factor: Ultracompact snapshot camera with 7x optical zoom

    Other notable frills:
  • Ultracompact
  • 7.2 megapixels
  • 7x optical zoom (38mm to 270mm, 35mm equivalent)
  • 2.5-inch, 230K-pixel LCD
  • ISO 100/200/400/800/1000
  • Internal 19MB memory; supports SD and MMC cards

    • Sony

    Model name In a nutshell
    Wow factor: 15x optical zoom with large 3.0-inch, tiltable LCD screen

    Other notable frills:
  • Megazoom prosumer
  • 8.1 megapixels
  • 15x optical zoom (31mm to 465mm, 35mm equivalent)
  • ISO 80/100/200/400/800/1600/3200
  • 3.0-inch, 230K-pixel tiltable LCD
  • Supports Memory Stick DUO and Memory Stick Pro DUO cards
  • Optical image stabilization
  • Bionz image processor with Dynamic Range Optimizer
  • NightShot mode
  • HD-output compatible (component cable required)
  • Face-detection

    Availability: April 2007 (US)
    Price: US$480
    • Wow factor: 15x optical zoom with 2.5-inch LCD screen

    Other notable frills:
  • Megazoom prosumer
  • 8.1 megapixels
  • 15x optical zoom (31mm to 465mm, 35mm equivalent)
  • ISO 80/100/200/400/800/1600/3200
  • 2.5-inch, 115K-pixel tiltable LCD
  • Supports Memory Stick DUO and Memory Stick Pro DUO cards
  • Optical image stabilization
  • Bionz image processor with Dynamic Range Optimizer
  • NightShot mode
  • HD-output compatible (component cable required)
  • Face-detection

    Availability: April 2007 (US)
    Price: US$400
    • Wow factor: Ultracompact snapshot 5x optical zoom and 3.0-inch LCD

    Other notable frills:
  • Ultracompact
  • 8.1 megapixels
  • 5x optical zoom (35mm to 175mm, 35mm equivalent)
  • ISO 80/100/200/400/800/1600/3200
  • 3.0-inch, 230K-pixel LCD
  • Supports Memory Stick DUO and Memory Stick Pro DUO cards
  • Optical image stabilization
  • Bionz image processor
  • HD-output compatible (component cable required)
  • Face-detection

    Availability: March 2007 (Asia-Pacific) in red, black and silver
    Price: US$400
    • Wow factor: Ultracompact snapshot camera with 3x optical zoom and 2.5-inch LCD

    Other notable frills:
  • Ultracompact
  • 8 megapixels
  • 5x optical zoom (35mm to 175mm, 35mm equivalent)
  • ISO 80/100/200/400/800/1600/3200
  • 3.0-inch, 230K-pixel LCD
  • Supports Memory Stick DUO and Memory Stick Pro DUO cards
  • Optical image stabilization
  • Bionz image processor
  • HD-output compatible (component cable required)
  • Face-detection

    Availability: April 2007 (Asia-Pacific) in pink, white, black and silver
    Price: US$330
    • Wow factor: Sony claims this Cyber-shot to be the most compact 12-megapixel shooter in the market today

    Other notable frills:
  • Ultracompact
  • 12.1 megapixels
  • 3x optical zoom (35mm to 105mm, 35mm equivalent)
  • ISO 100/200/400/800/1600/3200/6400
  • 2.5-inch, 115K-pixel LCD
  • Supports Memory Stick DUO and Memory Stick Pro DUO cards
  • Optical image stabilization
  • Bionz image processor with Dynamic Range Optimizer
  • HD-output compatible (component cable required)
  • Face-detection

    Availability: May 2007 (US)
    Price: US$330
    • Wow factor: 8-megapixel ultracompact with 3x optical zoom and 2.5-inch LCD

    Other notable frills:
  • Ultracompact
  • 8.1 megapixels
  • 3x optical zoom (35mm to 105mm, 35mm equivalent)
  • ISO 80/100/200/400/800/1600/3200
  • 2.5-inch, 115K-pixel LCD
  • Supports Memory Stick DUO and Memory Stick Pro DUO cards
  • Optical image stabilization
  • Bionz image processor with Dynamic Range Optimizer
  • HD-output compatible (component cable required)
  • Face-detection

    Availability: March 2007 (US) in black and silver
    Price: US$300
    • Wow factor: 7.2-megapixel ultracompact with 3x optical zoom and 2.5-inch LCD

    Other notable frills:
  • Ultracompact
  • 7.2 megapixels
  • 3x optical zoom (35mm to 105mm, 35mm equivalent)
  • ISO 100/200/400/800/1600/3200
  • 2.5-inch, 115K-pixel LCD
  • Supports Memory Stick DUO and Memory Stick Pro DUO cards
  • Optical image stabilization
  • Bionz image processor with Dynamic Range Optimizer
  • HD-output compatible (component cable required)
  • Face-detection

    Availability: March 2007 (US) in pink, white, black and silver
    Price: US$250