Conclusion
Sony's entry into the digital SLR market was likely a calculated move. Though the Alpha 100 is currently its only dSLR, and an entry-level one at that, the company is clearly signaling to others that it's serious about the digital photography segment. Based on the Alpha mount, the Alpha 100 is compatible with all past Konica Minolta lenses while Sony has 21 new glasses to complement its maiden unit.
The Alpha 100 will have two kit bundles for users to choose from: One with the DT 18-70mm F3.5-F5.6 lens, the other with an additional DT 75-300mm F4.5-F5.6 lens. There's no local pricing details yet, but the Alpha 100 body is estimated to be US$899.95, with the bundle offering the DT 18-70mm kit lens expected to cost about US$999.95.
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