Lamborghini Android smartphone launched in Singapore
The Tonino Lamborghini Evoluzione smartphone. (Credit: John Chan/CNET Asia)
Singapore-based Primo Mobile unveiled the Evoluzione, an Android smartphone bearing the famous charging bull logo found on Italian sports car maker Lamborghini. Specs-wise, this mobile phone falls in the midrange category. It comes with a 3.2-inch HVGA (320 x 480) display, 600MHz Qualcomm processor, HSDPA, Wi-Fi, Bluetooth and a 5-megapixel camera. The device runs on vanilla Android 2.1 (Eclair) currently. A company representative said there's a possibility of an upgrade to Android 2.2 but stopped short of confirming it.
What sets it apart is the brand. Tonino Lamborghini is a spinoff brand of the car maker which offers lifestyle products such as watches and coffee makers. It commissioned Primo Mobile to produce a smartphone and the result is the Evoluzione. This smartphone will appeal to fans of the brand rather than tech enthusiasts because of the specifications. It will go on sale in Singapore come Q1 2011. The company is speaking to operators worldwide and hopes to offer it globally next year. The Evoluzione has an estimated retail price of S$788.
The Tonino Lamborghini Passione feature-phone. (Credit: John Chan/CNET Asia)
Aside from the Android device, Primo Mobile will also be offering the Passione feature-phone. This will also go on sale next year though no price was given. Aside from the regular black version, a limited-edition yellow model will also be offered bearing the signature of Tonino Lamborghini on the back battery cover.
The limited-edition yellow version will bear Tonino Lamborghini's signature. (Credit: John Chan/CNET Asia)
About the author
Editor John Chan's love for gadgets can be traced back to the days when he disassembled his toys and couldn't put them back together again. He practices great restraint in not opening up every review product that comes through the CNET Asia Labs, and before that, in his previous job at HardwareZone. He has reviewed items big and small, from mobile phones to projectors and feels everyone should carry a multitool at all times in case of MacGyver situations.
Latest comments
Lamborghini trying to milk its brand , but careful lamborghini dont associate yourself with LAME products. It feels like just a lame autograph phone, make the logo or signature pop with laser engraving or stuff to make it more stylist. Currently it just feels like a cheap phone stuck with a cheap lamborghini makeover. Stick to making expensive cars dont tarnish your brand with cheap phones. If you really want to diversify into the phones make sure you bring your passion in making cars in your phone biz even if it is with third party partners make sure it standout with style or at least with fantastic specs to woo the phone consume. If not I will just goto decal shop who can make a much better makeover
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