Singapore is a tiny island. It's just as easy to get from A to B as it is from C to Z. But when the nation's premier MP3 darling situates its sole official showroom on the west end of the island, an area hardly regarded as a major shopping belt, it's sometimes hard to justify a visit, unless it's for one of Creative's famous sale events.
Recently, the Singapore-based company addressed the aforementioned with a swanky new store in hip shopping center, Marina Square Measuring 2,200 sq ft, it's Creative's first retail-cum-customer service store in the shopping district. Located on level 3 (#03-123/124) overlooking the atrium area, it is open everyday from 10am to 10pm.
The next time your neighbor's stomach starts making strange noises, look closer. It might be that he or she's wearing a TuneBuckle. What's that? Well, see, it's a buckle clasp that doubles as both a compartment and a casing for your nano, with an opening for your headphones. In short, you can turn your belt buckle into an iPod, or your iPod into a belt buckle. Whichever way, guess this is what they mean by belting out the tunes. Yeeha!
Yet another pretender to the PSP throne, I4U blog site describes Episodic Media's Viliv P1 as "the bastard child of a Sony PSP and an iPod". You'll get a chance to agree or disagree with this mild description if and when this portable video player emerges in a store near you. For now, all we know is that the Viliv (which stands for Visual Live) sports the landscape layout and wide screen of Sony's portable gaming console, plus the Click Wheel design of an iPod. It'd be interesting to see if Apple will take this to heart. Meanwhile, vive la Viliv?
The Apple machine is revving up again. Once again, it's crunch time as the Cupertine team posts teasers to the press on the launch of mysterious, "fun" products. The date: February 28.
The iPod certainly has it good. Even without a single penny of sponsorship, it has made news at the Winter Olympics in Torino as the music player of choice for the US snowboarding team. According to reports, Olympic athletes have been seen plugged into the ubiquitous audio device during practice and competitions.
The US snowboarding team has even gone high-tech. Eschewing boring winter coats, these athletes look spiffy in the Burton Snowboard jacket which has iPod controls incorporated in the attire. Speakers integrated into the hood thump out tunes to the likes of AC/DC's Back in Black.
Perhaps in the next games, the athletes might even be chatting with their loves ones through Bluetooth MP3 headsets as they barrel down a half pipe. Either the commonly held assumption that competitive events require absolute focus and attention is really a myth, or we'll be seeing several crushed iPods heading for Torino's dumpsite.