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Creative's ZiiLabs today announced the ZMS-08 processor, its third-generation product that brings 1080p H.264 decoding to the table. According to ZiiLabs' specifications page, the second-generation ZMS-05 is capable of H.264 720p decoding at 8Mbps, while the new chip does H.264 1080p at 40Mbps.
This chip is powered by a 1GHz Arm Cortex processor. It is targeted at media-rich applications, yet is supposed to have low power requirements. ZiiLabs does not make any consumer products itself but intends for the ZMS-08 to be used by manufacturers in devices such as Web tablets, Netbooks and smartphones. The company says it is working with partners currently but there hasn't been any product announcement from third-party manufacturers as yet.
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