The next time to you look at an advertisement, it might be looking back at you, thanks to a new product from a company called Xuuk. According to Engadget, the strangely-named company is developing the Eyebox, a US$1,000 camera that can track people looking at it. The palm-sized device uses an infrared light to determine which passers-by are looking at it. It can be mounted on billboards in stores to see just how many people are looking at the latest movie poster or the weekend clearance sale.
Eyebox isn't the first eyeball-tracking product, but it's one of the smallest and cheapest. Older systems can cost as much as US$25,000 and are much more finicky to work with. US$1,000 is still a lot of money to count eyes, but probably plenty of advertisers and stores will think it's worth the price.
Of all the futuristic movies out there, Minority Report might turn out to be one of the most prophetic. The Eyebox can't identify individual people with retinal scans such as the eye-tracking cameras in that movie, but it's certainly coming close. Big Brother is watching you, and he has dozens of money-saving coupons.
Via CNET Crave
The IXUS 950 IS is an upgrade of the IXUS 800 IS and, like its predecessor, will have the same sexy curves and optical stabilizer feature that had made the 800 such a hit. But as much as similarity goes, we are fairly certain it will share the same dear price tag. The IXUS 900 IS marries a light sensitivity of ISO 1,600 with a 2.5-inch LCD and will be capable of 8-megapixel capture and not-too-impressive 4x optical zoom.
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According to Canon Singapore, the IXUS 950 IS and the PowerShot S5 IS will be launched in end June and the end of Q2, respectively.
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While the converging technologies of phones and music players continue to command attention, we should all be reminded that these aren't the only forms of consumer electronics that are morphing together. In fact, there's one new handheld that puts them all to shame in the all-in-one category.
How so, you ask? The "Brica ViewArt 1000" is an uber-device with a 2.5-inch display that "combines a still camera, camcorder, MP3 player, FM radio, voice recorder, e-book viewer, Webcam and a DVR," according to Technabob. So there.
But only 512MB internal memory for something that's billed as a "12-in-1" gadget? That's like building a Ferrari with a 2-gallon tank. Call us cynical, but for some reason we wouldn't expect stellar performance on its many fronts for a price of S$265.
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For more than two years, Terry Lovejoy of Queensland, Australia, has been chasing comets with his digital camera--and last month he caught one. Using a Canon 350D with a zoom lens set to 200-mm focal length at f/2.8, Lovejoy spotted, in exposures of 90 seconds, a green comet that now carries his name. This was the first first-time sighting of a comet using a digital camera.
Comet Lovejoy reached its closest approach to the sun on March 27 and will become visible in the Northern Hemisphere next week. Unfortunately, it won't be visible to the naked eye, but it can probably be seen with binoculars or a small telescope. Here's where to look.