Google and what it means to be open

As a year winds down in which criticism of Google was perhaps never louder, the company used a quiet preholiday afternoon to post a manifesto on what it means to be "open."

Jonathan Rosenberg, senior vice president of product management, originally wrote the "The meaning of open" as a memo to employees, but posted it on Google's official blog Monday. In the essay, Rosenberg lays out Google's belief that the use of open technologies and open information are two of Google's most important core values, although reasonable people can disagree on the meaning of "open" in various contexts.

"This [disagreement] is happening often enough for me to conclude that we need to lay out our definition of open in clear terms that we can all understand and support," Rosenberg wrote. "What follows is that definition based on my experiences at Google and the input of several colleagues. We run the company and make our product decisions based on these principles, so I encourage you to carefully read, review, and debate them," he told Google employees in the memo.
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Microsoft loses Word patent appeal

Microsoft has lost an appeal in a patent case that will force it to alter Microsoft Word to avoid an injunction on sales of the product.

Microsoft lost a patent case involving a company called I4i in May, after a jury ruled that Microsoft infringed one of i4i's patents with a custom XML feature found in Word. In August an injunction was placed on sales of Word pending the appeal, which did not go in Microsoft's favor.

"We couldn't be more pleased with the ruling (click for PDF) from the appeals court which upheld the lower court's decision in its entirety. This is both a vindication for I4i and a war cry for talented inventors whose patents are infringed," said Loudon Owen (pictured), chairman of I4i, in a statement.
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Why Google may want Yelp

Online reviews powerhouse Yelp might just be what Google needs to help rid the world of 40-pound tomes with yellow pages.

Throughout the second half of 2009, Google has had its eyes squarely on one of the last remaining online advertising markets it does not dominate: Local. With a series of moves, Google has shown a clear interest in combining Google Maps, search results, and its small-business-oriented advertising technology into its next big source of revenue growth as offline local businesses come online.

However, Google management seems to have decided to step up the pace. TechCrunch and the New York Times reported that Google is in discussions to acquire Yelp for US$500 million or more. Yelp has grown into a huge destination for those looking for new places to have fun, turning it into one of the more pervasive brands among the digerati.
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Google's real-time search debuts

Google announced recently the fruits of its earlier deal with Twitter, showing off how it has decided to present real-time Internet content within search results.

Amit Singhal, Google fellow, introduced the real-time section during an event at the Computer History Museum in Mountain View, California. "We are here today to announce Google real-time search," Singhal said, calling it "Google relevance technology meets the real-time Web."

Twitter search will show the latest matches for a particular search term, but Google wants to do more than sort results by time. "Relevance is the foundation of this product," Singhal said. "It's relevance, relevance, relevance."
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Personalized search via Google for all users

Google now intends to deliver customized search results even to those searching its site without having signed into a Google account.

Google keeps a history of your Web searches for up to 180 days, using what it says is an anonymous cookie in your browser to track your search queries and the results you most frequently click on. For several years it has allowed those with Google accounts to receive customized search results based on that history, but now even those without Google accounts will receive tailored results based on a history of their search activity, Google said in a blog post recently.
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