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Queuing up to 6 hours for the iPhone: Worth the wait or foolish?

Damian Koh  |  Jul 13, 2009

The first few people to own the iPhone 3GS in Singapore. More pictures here. (Credit: Damian Koh)


Let's put Jackson Low aside, the 29-year-old Singaporean who waited in line for nearly 11 hours to be the first to own the iPhone 3GS last Friday. Of course, the local media showered attention on him and documented the moment as he stepped into the tentage area set up for the event, walked to the sales counter, and raised his fists (and two iPhone 3GS units) in triumph. Or relief, perhaps?

For the general public, some waited up to 6 hours before they got their mitts on a new iPhone 3GS, sans the limelight. I spoke to a few people that evening and most were appalled by the huge turnout, despite this being the second time SingTel is exclusively offering the iPhone. Did the telco operator make the upgrade offer so tempting that current owners jumped at the deal, or was it because this is Apple we are talking about. For those of you who joined the queue over the weekend, was it worth the wait and hassle?
Filed under:  Mobile Phones
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mtycyong says...
i Q from 7pm, and only got my phone at 3am !!!! Bl**dy 8 hrs, standing!! And i thought i saw the words like "limited number of slots for reservations..."...... and even with the long reservation list...they still allow walk-ins.... !!! Arrrgh...... and these pple who 'walk-in'...didn't have to deposit S$50, and they actually got in front of me, even though they arrived later..... :s

 
enriqueyang says...
worth what shit? wait till samsung omnia2, omnia pro and omnia hd come out... especially omnia hd comes out, it can kick 3gs @$$... comon apple 3mp, and 32gb only? i wana laugh... so expensive phone might as well get ipod touch 32gb 2g and another strong phone would be better, and those who fancy by those touch screen games thing.. its not free u have to pay for them... unless u jailbreak them of course lol...

PS: u cant change battery still... lol


 
lwx007 says...
Yea I was "pleasently" surprised when I found out that the lady in front of me actually did not made any reservations prior to queueing when I was at the last station purchasing accessories.

Therefore that means that the only difference to spend $50 to reserve a iPhone 3GS is getting the $30 voucher??

The launch event should have been just for folks who had reserved eariler. That's the purpose of making a reservation isn't it? It's like you reserve a table in a restaurant only to arrive seeing there are 50 more people in queue with maybe about 1/3 of them not in the reserve list but still ahead of you.


 
ChunSeng says...
I queue for 3 hrs from 7pm when my friend in front prompt me to skip and join him at the 2nd station. They allowed it and I only still get my phone only at 00:30hrs! This is definitely a flop; trying to create a hype at the customers expenses. My time is definitely worth more than the phone. I will never make any more reservation or pre-order with Singtel. I rather walk-in.

 
CoolNerd says...
have u noticed that those that line up are nerds....

 
melvz90 says...
nope they're not nerds... they're losers!

 
Pointdexler says...
Sorry, its both nerds and losers

 
 
Phyo says...
All losers. I mean its ok for ppl who waited to get their first iphone but come on. You are just upgrading from old iphone to new iphone. Whats the big deal if you have to wait until it come out at singtel hello shops? For those who paid S$50 deposit you deserved to be cheated as you are big losers. lolz

 
ChunSeng says...
Yeap, I am definitely a loser and got conned. I had thought that pre-orders and $50 deposit could have given us the priority and shorter queue. But its not.

 
pzheng13@hotmail.com says...
Singaporeans are Kiasu. Losers! Typical Mindset!
In L.A. NO such $50 deposit! Rip off! Just register online and join the assigned line for those already registered in advance to sign up & collect the phone. Very organized & orderly. No wonder the cost of living is high! To those Kiasu & Kiasi Singaporeans, please change your mindset!


 
ChunSeng says...
Wrong, we have to change the management of this event.

 
enriqueyang says...
pls dun relate iphone user to nerd pls... they dun deserve title of nerd... they are too "cool", too "modern" and too fashionable already hhhhhha...

only people who know how to play with phone very well such as those who use winmo then deserve the title nerd..


 
aquariuslasg says...
If u think you're the losers, file complaints to "CASE" re the $50 deposit for not honouring the requirements, no priority, wasting your time for the long wait in the Q. No way can changed the management, taking advantage of this event! Think SMART, my advice!

 
aquariuslasg says...
Sorry for sending to many coments........due pc problems...please ignore the rest. Apologise!

 
tanwi says...
NO! i was in the queue and left after i learnt 2 things:

1) the phone will only be released at 8pm (which contradict the earlier information of 6pm)
2) the crazy queue

Wanted refund but was told can collect on Monday which i did. ON Monday, all process was wrapped up in less than an hour. The counter was super fast but as usual Singtel sucks in terms of efficiency and only have TWO payment counters at the Comcenter making me wait 45 minutes to PAY. this guys really need to learn from starhub.

Cant understand why there is so much offensive email. I dont believe in queuein for a phone hence i left but i dont blame the others. Calling them loser n nerds are just spiteful. So is queuein hours for your favourite band than fine? cmon... get our of your selfless world and be more open minded.

the 50 dollars is to guarantee you the phone. Those who walk in may not walk away with the phone. like me i left the queue, but my phone was still guaranteed bcos of the 50 bucks. of cos if someone tell me otherwise, than inefficient singtel should be reprimanded.


 
tanwi says...
after using the phone for awhile i have to say that, application wise and functionality, it is NOWHERE near Windows Mobile. this is my opinion of course.

But as usual, its an Apple Product, it looks n feels cool. If only ppl can get come out with a real cool looking Windows Mobile phone, its bye bye Apple. Apple does not even have a decent calendar and task program which in my opinion is shocking. Its maps may seem cool ONLY to ppl who have not seen how a real actual GPS works. To be fair to Apple, they are still quite new to the game and im hopeing for an improvement or my iphone will go to ebay in the next month or so.

The 'sixaxis' feature of the Iphone makes it stand out but is not really the key seller. Its really its aesthetics that make it sell.


 
minimach says...
Queuing 8 hours is plain silly lah.. Somemore till 3 am? Comeon!! LOSERS!!!

 
Juniarto says...
For those calling other people who chooses to queue up 'losers', grow up. Everyone is entitled to their choice on how to spend their free time. If they wish to spend 6 hours queuing up for a gadget that they really want, so be it. Just because you wouldn't do it, doesn't make them losers for doing it.

It really shows how much maturity and intelligence you have when you make that kind of silly and unnecessary remark. My best advice, keep your mouth shut. Maybe that way, people wouldn't realize that you are an intellectually challenged individual.

Peace.


 
minimach says...
Haha i'm just very amused tat these ppl who think others are "intellectually challenged" just cos ppl they think they've got 'loser' behavior to queue up 6-8 hours and some more pay $50 for nothing but be conned by singtel. If they think that's not loser behavior, I dun know wat is! They really got nothing better to do (meet with friends, family or socialise???) on a weekend than waste it on something as mundane and ludicrous as a hardware challenged mediocre phone!

 
tanwi says...
Minimach

Its very obvious to everyone that you are either:
1) a young kid with no manners and sensibility ; or
2) an adult who begrudges everyone due to failed relationship/device. wahahahah

grow up even if you are old already. Everyone sees you as a loser so amuse us more by adding another posts.


 
minimach says...
Haha tanwi.. i bet u are one of the losers who queued rite? Pure stupidity! Wahahaha!!!!! Look at the postings here and you'll find a lot of people here shares my opinion lor. Come on lah i'm entitled to my opinion as much as you! All these insults shows who's the childish loser!

 
minimach says...
Haha tanwi.. i bet u are one of the losers who queued rite? Pure stupidity! Wahahaha!!!!! Look at the postings here and you'll find a lot of people here shares my opinion lor. Come on lah i'm entitled to my opinion as much as you! All these insults shows who's the childish loser!

 
aquariuslasg says...
worth the wait or foolish?

It is foolish to spend 11 hrs or 6 hrs waiting in line & paid $50 for the deposit. Such action create unnecessary crazy scene & make a big deal out of it. Why the big rush afterall the phone is still available after July 12?
Who is the loser & the winner in this case? The loser(Kiasu) lost quality time & the winner think wisely. You are entitled to your choice, right!


 
 
enriqueyang says...
queing up for concert just to get the front standing row infront of their idol and all is cool, queueing for a gadget is not..

loser or not the fact is already there, especially those who put down the deposit and got PAWNED lol


 
ChunSeng says...
I believe everyone who queued did not expect it to take > 3hrs and after 3hrs of wait, some won't want to quit. The problem with this incident it has been terribly mishandled.

I believe not of much of the people will have queued if they knew it is going to take that long; besides, we don't even get the "I am No 1" T-Shirt.


 
aquariuslasg says...
For the sake of the T-shirts: DumB!! Show off. The phone is not cheap either!

 
minimach says...
To conclude my postings here, these losers SPOIL THE MARKET by driving the publicity needed by singtel to rip off all others who might want to get the phone. The funny thing is they still tink they are really cool and smart! OMG!!!Can't believe the mentality...

 
tanwi says...
loser minimach, this is my last post as i do need to justify LOGIC to a kid. This also goes to enriqueyang and aquariuslg... how do you scientifically justify what you just say? queueing up for a gadget is a loser? or that queueing up for a rock concert is cool whilst queuein up for iphone is not.

what you fail to realise is that Apple has somehow created an euphoria for the iphone even though i think its functionality is noway near WM. Credit Apple for that. Have you seen long queues for the phone that you have or even ANY blackberry or WM phones? Also note the long queues were also evident in Aus, Japan etc. It wasnt probably as long because they are more efficient than crappy Singtel.

everyone is entitled to their opinion yes, but please back it up with substance. why should your opinion be on calling people losers? are you that free or just born spiteful? save your opinions on devices, religions and issues and not on calling people names who choose to do something you may not agree on. btw thats call insulting and not having an opinion.

furthermore its obvious you called ppl losers cos you DONT HAVE an Iphone 3GS. Yes the Iphone is no big deal, but how on earth can you justify 'losers' when u havent even test it out? maybe iphone does actually fulfill some ppl lives. its obvious you guys are immature bored jealous ppl.


 
enriqueyang says...
jealous? u must be kidding... i would nv get an iphone, u compare the price of ipod touch 2g 32gb with iphone 3gs without contract, there's difference about close to 1000 sg... paying 1000 just to be able to call people through ipod? no thx..

u ask anyone who's into mobile phone and not an apply fan or being brain wash by apple to think that apple is a holyphone... they will easily point to plenty more better phones than iphone 3gs...

now is already 2009 and apple still selling and using 2004-5 technology in iphone 3gs (not on multitouch screen, but more of the 3mp camera where they could hv put in or SHOULD put in at least a decent 5mp... and oh, u cant even send files.. yes iphone to ipod touch can send picture already i know...) but what about other file?

and comon, have to wait till lately then include the bluetooth headset fuction in 3.0 software? ...


 
aquariuslasg says...
Question is: worth the wait or foolish? Without second thought, by reading the comments will tell how childish he wrote the words e.g. just born spiteful, do not own the iphone, immatured bored jealous people, etc..... Hey, man, you need to grow up! I assume you're not a school kid. I agreed with minimach, got to do with the mentality ......plus common sense! You still be able to get the phone after July 12, wasted the time in Q & paid $50 for the deposit.......why the rush???....is it to show off to the public to have your picture taken & marketing for Singtel?

 
tanwi says...
enrique - i agree with you as per my other posts.. i don think apple is a good phone and is overhyped. but this is also a strange consumer tech market.. most ppl knew what they were getting and are happy getting it.

aquariuslang - yes very good. u got the point. question is as per the subject matter so your statement is that its not worth queueing up. thats fine. but u seem very distraught, irritated and angry over those that had queued up, i wonder why? btw NOONE knows whether they will still get the phone after the 3 day launch despite the deposit payment as the slip said it MUST be collected within the 3 days, hence the queue. get it?


 
melvz90 says...
Ppl who queued up lost 3 to 8hrs of their life... definitely a loser! In addition, some ppl who queued did not even pay $50 for reservation fee... a double whammy for those who paid!!! HAHAHA! and all you get is a crappy knockoff shirt! and group shot of your fellow LOSERS! wow! priceless!

 
aquariuslasg says...
I got the point but you DON'T. I am NOT very distraught, irritated and angry over those people Q up but make me laugh. NO ONE knows whether they will still get the phone after the 3 day launch despite the deposit.......: You paid $50 deposit guaranteed for the phone(u said). I got it...U got conned & I feel sorry for you. I guess another new version Apple iphone 3G S coming up again in the near future. Hope, by then, u grow up wisely! You are entitled to your choice.

 
aikon8210 says...
Foolish or not is subjective la... those ppl who made online reservations are either apple fanatics, or they were taken-in by Singtel's online statement. Hv you guys/gals read what was published on singtel's mobile website then??? therefore, perhaps those who paid an initial deposit of $50 were taken in and was not aware of the "real/actual situation" at comcentre.... however, it also goes to show about successful marketing by singtel....

another thing, if you guys/gals keep arguing about losers/foolish ppl, then what about the guy who queued up during the last 3g launch & then managed to get first this year??? he is an apple fanatic!!! :)


 
melvz90 says...
the ppl who queued up last 3G launch has managed to realize that getting a 3G did nothing to increase their "coolness" or popularity and that it made them feel more foolish. so this time, they decided to skip the queue for the 3G S!!

 
nanonano says...
This is hmmmmmm... pathetic. This is just technology that will be obsolete in just less than 5 years. Looking back at this event, we will laugh at the idiocy of it all.

 
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