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Nokia keeps Vertu brand, ceases sales of devices in Japan

Damian Koh  |  Nov 27, 2008
Japan is one unique mobile phone market where foreign companies have scarcely a foothold, even Nokia with its global market share of 38 percent. Turns out the Finnish firm has thrown in the towel and decided to cease selling its handsets with the exception of the luxury Vertu brand in the Land of the Rising Sun. The move will affect about 10 percent of Nokia Japan employees, according to the company, with the remaining staff presumably working on research and development and sourcing for the global market.

Via Nokia Bulletin Board
Filed under:  Mobile Phones
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Tags: japan, luxury, nokia, vertu
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