Leonard Goh | Jul 21, 2008

Although the price for Canon's latest entry-level dSLR, the
EOS 1000D, was announced in US, the rest of us in Asia haven't had a clue how much it would cost upon reaching our shores. Well, we managed to wrangle the price tag from the Japanese company. With the 18-55mm F3.5-5.6 IS kit lens, the system will set you back S$1,099 (US$772.42), according to the recommended retail price (RRP).
Although this exceeded our initial predictions of less than a grand, we guess the street price should be approximately under S$1,000 (US$702.84). After all, it is quite common for retailers to sell below RRP.
What this means for consumers is that they now have more choices when purchasing a shooter. Instead of a prosumer-level camera such as the Fujifilm
FinePix S100FS, which is priced at S$999 (US$702.14), you can probably get the EOS 1000D at the same price.
There is no doubt that certain prosumer models have more features than the EOS 1000D, but we have to admit the Canon offers more room for expandability with a wider range of lenses, flashlights and other accessories.
On the market now are only a handful of dSLRs that
won't burn a hole in your wallet. Namely, they are the
Olympus E-420 and the outdated
Nikon D40. Maybe the latest contender from Canon will rejuvenate the scene and heat up the competition.
It will be interesting to see how the manufacturers are going to outwit each other in the coming months. Meanwhile, I'm going to kick back, relax, and watch the show (hopefully, with dropping prices).
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ahmadjamaluddin
finally the price is announced. it is surprisingly cheap, but i hope the price falls fast.
Jul 22, 2008 09:55