Archives for February 2008

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CNY comes early with Sony's PlayStation promos

Philip Wong | Feb 01, 2008

First, we saw Microsoft cashing in on the Lunar New Year festivities. Now, Sony is striking back with not one, but two independent promotions. Making a timely debut is a limited-edition PlayStation 2 (available from Feb 5 at S$249 (US$163.82)) in "cinnabar red". Putting aside the fancy but confusing description, the new hue is a close match of the red shades featured in Chinese cheongsams--classy tight-fitting traditional dresses donned by oriental ladies during formal occasions.

For purchase of the PlayStation 3 and PSP products, you will also be entitled to a red packet giveaway. The set comprises 12 PlayStation red packets, a Panda Saru-themed equivalent and a pouch that doubles as a PSP holder. These exclude other premiums such as an umbrella (for PS3) and a carrying case (for PSP). All the above-mentioned freebies are valid for Singapore and Hong Kong during the promotional period from February 1 to 29 only.

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