Swap your HD-DVD deck for a Blu-ray

Reuben Lee | Feb 25, 2008

Sounds too good to be true? Apparently, that's what an electronics retail chain in Japan has promised its customers who had earlier purchased HD-DVD players from its stores.

According to the report on DigitalWorldTokyo, electronics retailer Edion is offering its customers a chance to return their Toshiba HD-DVD players in exchange for new Blu-ray decks from Sony, Panasonic or Sharp. Understandably, the customer is required to pay the difference if the Blu-ray player is more expensive, though what's surprising is that the retailer has also promised to refund the difference if the Blu-ray player costs less.

Talk about customer satisfaction. Now if only other electronics stores would follow Edion's lead and offer similar exchange programs, HD-DVD owners will finally have something to cheer about. But this being the real world, that's seriously unlikely to happen.

Via DigitalWorldTokyo

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