DVD media that backs up data on its own

Reuben Lee | Jan 21, 2008

At the recent Digital Experience event at CES in Las Vegas, storage maker Imation showed off its latest optical disc called the TDK SimpleSave DVD. What this does is automatically back up digital content (photos, music, documents, etc.) from the PC to the DVD. You heard right. No third-party DVD-burning software is required. All that's needed is a PC with a DVD burner drive, the SimpleSave DVD and, of course, the data to back up.

Here's the cool thing. The DVD backup software is embedded on the recordable disc itself.

So when the disc is inserted into the optical drive, the DVD application is activated and automatically finds, organizes and archives the desired content on the PC into the disc--all without having to install any software. Now once the disc is full, users will be prompted to insert another media to continue the backing process. According to Imation, there are also advanced options to specify the location and type of files to back up.

The manufacturer believes the discs will significantly simplify the archiving process, which should appeal to those who often find it confusing and sometimes inconvenient to do regular backups of their data.

The SimpleSave DVDs will come in three variations.

The SimpleSave:Photo--Backs up image files such as .JPG, .RAW, .PSD
The SimpleSave:Music media--Takes care of MP3, WAV, AAC and other audio files
The SimpleSave:Docs--Finds and saves TXT documents, presentation and spreadsheets

It is expected to be released worldwide in the spring of 2008, with prices ranging from US$7.99 for a pack of three SimpleSave:Docs DVDs to US$12.99 for a five-pack SimpleSave:Photo discs.

Filed under: Notebooks, PC & Peripherals
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