Maria Sharapova now Sony Ericsson's global ambassador

Damian Koh | Jan 14, 2008

She's turning 21 in April this year, loves Snickers bars and was in Singapore recently for an exhibition match with Anna Chakvetadze. She's none other than Russian tennis star, Maria Sharapova.

The highly profiled player today pledged her allegiance to Sony Ericsson. Besides undertaking a series of new consumer-brand campaigns off the court, Sharapova will also be working with the Japanese-Swedish company's designers on "a range of products and accessories," according to the press release.

Guess what phone she's using now? The Sony Ericsson W350i. What did you expect?

Correction: We were just alerted to the press release dated 8 January that Canon USA has extended its global marketing relationship with Maria Sharapova until 2010. Changes have been made to the original article.

Filed under: Mobile Phones
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madushap

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madushap says...
Japanese-Finnish company?? Isn't that Japanese-Swedish?

Jan 14, 2008 18:32

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damiankoh

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damiankoh says...
Gross oversight on my part. Must be the Monday blues..

Jan 14, 2008 21:39

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hsccsh

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hsccsh says...
Potential conflict I think. Sony Ericsson phones have Walkman and Cybershot brands and with Canon and Sony keenly fighting in the DSC space, I wonder if we can see her holding a cybershot phone in a ad?

Jan 21, 2008 15:36

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