SingTel first in APAC to offer free mobile email service

Damian Koh  |  Jun 19, 2007

SingTel today has announced that it is offering free push-email to its postpaid customers. This, it claims, is the first of its kind in Asia Pacific. Unlike traditional emails, push-email provides an always-on connection that delivers emails directly to the mobile device.

Called MobileM@il, the pushmail service is based on an advertising platform developed by Consilient, a software company. It, however, assures that users will get "minimal number of text and graphical ads side-by-side with subscribers' email messages".

However, for users who are roaming, data charges will still apply.

MobileM@il supports multiple email accounts from SingNet, Yahoo, Gmail and Hotmail, as well as the ability to insert and save attachments.

Users can either visit any SingTel outlet or the company's IDEAS WAP portal to sign up for this service. A similar but paid service will be available at a later date.

More CommunicAsia 2007 coverage here.
Filed under:  Mobile Phones
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