Juniper Foo | Jan 30, 2007

Don't write Swatch off just yet. The brand, which at one time was too hot to wear in Asia, is contemporizing its digital watches. First up is the Air Tube Watch. You'd think that borrowing from the bicycle pump would be a rather pedestrian design move. But the result from designer
Lawrence Dawes is a surprisingly sleek bracelet watch in various strap motifs. Though, hopefully, the Swiss company does something about the irksomely loud tick-tock mechanism which has driven not a few Swatch owners nuts, including yours truly.
(The images have been removed on the request of the designer as he writes that Swatch Ltd. has not authorized the use of its trademark for the Swatch Air Tube watch.)
Via
Yanko Design
Price: N.A.
Availability: N.A.
Device: Timepiece
Specs: N.A.
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lozza
My design concept of the Swatch Air Tube watch has no actual affiliation with the company Swatch Ltd. from Switzerland, and it is not a concept that they have commissioned. It is therefore not being manufactured by Swatch Ltd. The Air Tube watch concept does no longer show the Swatch logo
Feb 15, 2007 09:25