Microsoft offers cash incentives for HD-DVD

Stephen Shankland, News.com | Jan 04, 2006

Microsoft is offering cash incentives called coupons to computer makers that sell personal computers with HD DVD drives, the next-generation DVD format the software behemoth is supporting over the rival Blu-ray Disc format, the Electronic Engineering Times reported on Monday.

Microsoft declined to comment in the EE Times report, which cited as evidence of Microsoft's success Hewlett-Packard's decision to back HD DVD as well, where it had previously exclusively supported Blu-ray. An HP executive also said that Microsoft's forthcoming Vista version of Windows will include HD DVD support for free, whereas PC makers must pay about US$30 (S$49.54) per drive in Blu-ray royalties.

In September, Microsoft and Intel raised the profile of the battle between HD DVD and Blu-ray when they announced that they backed HD DVD. Both drive types offer higher capacities than current DVDs, making it possible to record high-definition video, and both types of drives are expected to debut this year.

Filed under: PC & Peripherals
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