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Sensible Netnonsense

Where Pinoy pop culture and the digital domain collide

by Ignatius Javellana, Philippines


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Ad congress wrapup--Lola Techie wins at Araw Awards

Congrats to the guys at BBDO Guerrero for its Lola Techie campaign which won Best of Use of Mixed Media at the recently concluded Araw Awards 2009 held at the 21st Advertising Congress of the Philippines in Subic.

The Lola Techie campaign for BayanDSL was a complete, through-the-lines integrated campaign which utilized everything from TV to print, outdoor ads and oOOH to the Internet, viral marketing and social media marketing.
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A little sexy (and sexist) social networking

I just conducted another social-networking experiment over the past couple of days. I became both male and female... online! Bear with me a little as I share my experiences, peddling my "virtual wares". Lol.
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Fighting for Pinoy independent music

In case you haven't heard yet, yes, we are budding rock stars. At least, we think so...

No, we do not have our own record deal yet, nor do we have our own Web site, t-shirts and faces plastered on MTV. But we do have groupies, albeit three or four, and we do have a MySpace and Facebook page. I guess that's a start. And yes, we have aspirations of hitting it big.
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How social-networking media saved our lives

It has been more than a month since Ondoy (international name: Ketsana). Parts of Metro Manila--including our own subdivision--were submerged in 8ft high of floodwaters and more. In Karangalan Village, our village, in Cainta City and surrounding subdivisions, the waters did not recede for more than two days. And in other areas in the eastern part of Metro Manila, the waters were much higher and the devastation much worse.

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Men can't resist pretty, sexy ladies offering their numbers

In a brilliant new online ploy by one of the most recognized sensual brands out there, Axe has started its online onslaught by, you guessed it, using a sexy femme fetale as the lead. Lexi Callher just added me on Facebook with her very seductive profile picture and intruiging name... naturally, what hot-blooded young male wouldn't resist such a tempting invite?
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About Ignatius Javellana

Iggy Javellana, who is now the Head of Advergaming for Level Up! Games Inc., is what you would call a "wired" individual: Online practically 24/7. He's an avid gamer, satiric blogger, budding musician and independent film enthusiast, and still hopes to one day become a rock star.

 

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Recent Comments

arcangelus84: I am in retailing business, even i encounter problems like others do with globe.The worst thing is that there ... more »
jigozon: Well, that's the way it is in our beloved country, the system sucks! the basic services sucks! the politician ... more »
jigozon: it is not just over the weekend, it;s been like that eversince!!!! all they do is tie you up ... more »
sevenich: agree absolutely... Globe's customer service is WORSE than a typcail gasoline station's level of service... at least the gas ... more »
TARUGOMAN: After talking with someone for about 15 minutes, the line was cut (I was calling them on my Smart ... more »
marielwong: Hi Ignatius! omg omg. i saw this clip too. lols. Actually I'm not too sure about mobile manufacturers venturing ... more »